Globally, 3 in 10 Consumers Don't Trust Retailers With Securing Their Data
Retailer Concerns
- Nearly 3 in 10 global consumers (29 percent) do not trust retailers (e.g., stores, online shopping sites, restaurants, etc.) to protect stored personal and financial data against hacking attempts and data breaches.
- 58 percent think financial institutions (large multinational institutions, community banks and credit unions) do a better job of protecting their data than do retailers, or for that matter, government agencies and law enforcement.
- Only 55 percent feel stores where they shop use security systems that adequately protect their financial data against hackers and data breaches, compared to 62 percent who believe that online shopping websites adequately protect this information.
Mobile Customer Engagement
- More than 3 in 4 global consumers (77 percent) are "very interested" in being contacted about suspicious activity on their cards or accounts via a phone call, email or text message.
- Approximately 3 in 4 (73 percent) prefer that their banks not post transactions to their cards until they respond to fraud alerts.
Consumer Awareness
- More than 4 in 10 global consumers (42 percent) do not recall receiving any anti-fraud information from their financial institution.
- More than 3 in 10 (32 percent) think theft by a computer hacker is the greatest fraud risk.
Prepaid Card Implications
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In many countries, prepaid card usage and the rate of fraud on such
cards correlates.
China andIndia have the highest rates of prepaid card fraud at 17 percent and 18 percent, respectively, and very high consumer use rates at 93 percent and 91 percent, respectively. -
Conversely, in countries with use rates of 70 percent or less, such as
Australia ,Canada ,New Zealand andthe United States , fraud rates are 4 percent or less, indicating that the fraud rate may rise as more consumers use prepaid cards.
Quotes
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"Consumer distrust is exacerbated by the widely publicized retail data
breaches over the past year,"
Mike Braatz , senior vice president, Payments Risk Management Solutions,ACI Worldwide . -
"Retailers have their work cut out for them—to change consumer
perception that shopping, be it online or in-store, is unsafe,"
Mike Braatz , senior vice president, Payments Risk Management Solutions,ACI Worldwide . -
"Consumers want to engage in the battle against fraud. Financial
institutions must take a proactive role in not only engaging customers
in fraud-alerting activities, but educating them on preventative
measures to take to most effectively combat it,"
Shirley Inscoe , senior analyst,Aite Group . -
"Communication is key when it comes to financial institutions making
customers aware of the tools available to fight fraud. This can have a
big impact in customer satisfaction and loyalty,"
Shirley Inscoe , senior analyst,Aite Group .
To receive a complimentary copy of the two-part report, please click here or visit www.aciworldwide.com/2014fraudsurvey.
Survey Methodology
-
The
Americas (North and South America ):Brazil ,Canada ,Mexico , andthe United States -
EMEA (
Europe , theMiddle East , andAfrica ):France ,Germany ,Italy ,the Netherlands ,Poland ,Russia ,South Africa ,Sweden , theUnited Arab Emirates , and theUnited Kingdom -
Asia-Pacific : Australia, China,India ,Indonesia ,New Zealand , andSingapore
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Media Contact:
dan.ring@aciworldwide.com
Source:
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