New ACI Worldwide Data Shows Nearly 50 Percent of Major Fuel Merchants are Currently Unprepared to Meet Extended EMV Deadline
COVID-19 complicating EMV implementation, putting fuel merchants at risk for fraud losses
The data includes survey responses from fuel merchants that collectively represent 46,000 gas stations nationwide—major oil companies, grocers and convenience stores. While almost half are nowhere near ready, nearly 70 percent (67%) expect to be ready by the
“EMV is a major undertaking for fuel merchants, and one of the largest hurdles is the capital investment required. However, it is imperative for fuel merchants to progress with implementation since many consumers pay for gas with credit cards, and non-EMV card readers are vulnerable to fraud,” said
Key Findings:
EMV readiness
- 33 percent of major fuel and convenience merchants have fully implemented EMV across all their gas stations
- 20 percent have at least half of their fuel stations fully upgraded
- 27 percent currently have under half of their fuel stations fully upgraded
- 20 percent are still in planning stages and haven’t implemented EMV
EMV deployment by
- 67 percent of major fuel and convenience merchants expect to be fully upgraded for EMV by the deadline (including those already completed)
- 30 percent are set to complete implementation later in 2021
- 3 percent are unsure when implementation will be completed
Data security and fraud
- 60 percent of major fuel and convenience merchants are considering improving fraud management alongside EMV changeover
- 37 percent are considering point-to-point encryption and 26 percent are considering tokenization
Digital payments and additional improvements
- 85 percent of fuel merchants are planning to implement contactless payments alongside EMV
- 70 percent are considering mobile payments
- 67 percent are evaluating how to integrate loyalty initiatives at the fuel dispenser
- 77 percent are considering investing in, or are already supporting, alternative payment methods
Download the insight paper, How Fuel Merchants Can Deliver on the Convenience Promise, and the EMV Readiness Survey Infographic for more information.
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